Tuesday, February 18, 2014

How to Improve the PageRank of your website?

Here I am mentioning few suggestions for publicizing your website — and improving its PageRank — based on our experience getting the word out about Google Guide.
  1. Include useful high-quality information on your website: Create content that users want and will share with others.
  2. Submit your site to various web directories and reference sites: A web directory “specializes in linking to other web sites and categorizing those links,”. Post your site’s URL (web address) to popular web directories including Open Directory Project (ODP), Yahoo!, and LookSmart. Also post your URL to online reference, e.g., Wikipedia, industry-specific expert sites, blogs, etc.
  3. Publicize your site to everyone with whom you communicate: Add your site’s URL, e.g., www.gharplanner.com, to every piece of communication you initiate. The TechSoup (The Technology Place for Nonprofits) article, Publicizing Your Web Site: Getting the message out there, recommends that “your Web address should be listed everywhere that your phone/fax number and mailing address etc.”
  4. Post newsletters on regular interval: Inform people what’s new or noteworthy on your site. The newsletter will remind people about your site and encourage them to visit to find interesting content.
  5. Provide a Rich Site Summary (RSS):RSS is also known as Really Simple Syndication. JISC describes RSS as “a lightweight XML format for distributing news headlines and other content on the Web.”
  6. Get high-quality websites to link to your website: Getting other “good” websites to link to yours usually helps your website’s PageRank and ranking on Google. But if your site links to delisted websites, your website might also be removed from Google’s index.
  7. Provide motivation for highly ranked websites to link to yours: Getting highly ranked sites to link to yours will improve your ranking more than getting many poorly ranked sites to link to yours. Also if Google suspects that you’ve traded links with other sites for the sole purpose of improving your ranking, it might penalize or blacklist your site.
  8. Do press release about your website: Telling the press may not get your website publicity. make Google Guide appeal to novices and experts alike, I indicated sections that would appeal to particular users.
  9. Keep your website up: If your website is not accessible for an extended period of time, Google may reduce the ranking of your site.
  10. Give away content: Add supported content or Web Pages related to the services offered by your website. Suppose you are into house plans and interior designs. Then add pages related to hose design tips, vastu consultancy, and interior design suggestion. For example you can check www.gharplanner.com
  11. Translate your website into foreign languages: This helps in increasing traffic from different locations.
  12. Search Google for your website: Instead of entering your URL into your browser, search Google for your site. Google is more apt to improve the ranking of a site that users seek and visit than one that gets no traffic from Google.
  13. Avoid devious tactics to improve your ranking: If Google suspects that you are trying to deceive it web crawler and thus its users by including hidden text, misleading or repeated words, pages that don’t match your sites description, deceptive redirects, duplicate site or pages, or other disingenuous tactics, then Google may delist your site from its index.
In addition to considering the number of links to your page and the ranking of the linking page, to compute a page’s PageRank, Google considers hundreds of factors including
  • how fast a site is gaining links
  • how long the links persist
  • when your site acquired the links
  • the click through rate (CTR) of Google’s search results, cached pages, favorites on the Google Toolbar
  • the stickiness of your site (i.e., the effectiveness of your site in retaining individual users)
  • Google periodically changes how it calculates a page’s importance, thereby resulting in shifts in rankings.

You can find out various articles on all these information on Google. Keep yourself updated and get good results for your website.

1 comment:

  1. Improving your website's PageRank involves smart strategies like creating high-quality content, optimizing keywords, and building authoritative backlinks. Consistent efforts toward quality and relevance elevate your site's visibility and credibility. Great insights here!
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